Online News - Pupil Posts
Below are the contributions from Year 10 Media focusing on specific online news platforms. All pages are linked to in the title.
Buzzfeed Buzzfeed is a news website aimed towards the teen demographic, mainly teens who are 15-17. We can tell that this is their target audience as some of the articles include topics such as sex which appeals more to teenage audiences along with celebrities that a lot of teens will notice. Their layout appeals to the teen audience as there lots of pictures with big text along with basic language that the teens would understand along with a colour scheme including white, yellow and red which are all bright colours with are eye catching to teens. The website uses things like quizzes to help appeal to the teen audience but also make them stay on the site longer as teens seem to get addicted to quizzes based of their personality and opinions. Buzzfeed will promote the Buzzfeed app and other Buzzfeed social media pages such as Twitter, Facebook and YouTube which they promote the most as they most videos nearly everyday.
-Nathaniel & Matthew
Buzzfeed
The target audience for Buzzfeed is young adults and teens. This is because of the bright colours and range of articles on things that teens and young adults find interesting. It also appeals to the target audience because of its collection of soft news and hard news. It gives a light hearted approach to serious subjects this intrigues younger audiences and informs them on these subjects without using unnecessary complicated language. The contrast between hard and soft news on the website draws all readers in as they have a choice to read happy or sad news stories. It is also a very colourful news page and has a lot of photos meaning that it is very eye catching, drawing readers in. The articles on the page are not over explained on the home page keeping them interesting. The website promotes interactivity by having many quizzes and games. It also promotes its app meaning more people will use it and keep reading their news.
-Cerys & Jodie
The canary is a news website that is aimed towards the adult audience. You can tell this because the website uses dark colours. Dark colours appeal to the target audeniece because the dark colours do not distract you from the stories. The website also uses hard news, hard news appeals to the target audience because adults are usually interested in hard news. The context of the website appeals to the target audience by featuring stories about politics and adverts for retirment. Stories about politics appeal to the target audience as adults are most likely to understand politics than teenagers. The adverts for retirment appeal to adults as the adults could be close to retirment and the adults might want to click on the advert. The website colour tone is very dark which gives off a more serious tone. They have also organised the different sections into categories based on where you live to make the news more relevant and personal to you. The website promotes interactivity with the audience with links to websites, advertisements and links to jobs. The website links to its non web platform by linking thier social media. Linking to the social media means that the company will get a wider audience therefore the company will make more money. Paragraph 1&2 by Jess Paragraph 3 by Ben Paragraph 4 by Kira Paragraph 5 by Cory
The target audience for channel 4 news is adults. This is evident through the main story being politics. Also,the side stories are based around data and statistics which suggests that they cover more hard news than a child like programme would cover. The content is appealing to the audience as it's got a main colour theme and the images are very Earth tone. Minimalist colour scheme and harsh fonts. The dark colours appeal to the older demographic. The desige of the home page for 4 news appeals to the older demighaphic by incorperating a minamalitsic colour sceme that apeals to older adeinces because it makes the website look more proffeshal. 4 news also has longer paragraphs for older readers that has a serfi font that has a sence of niostonger to the print news paper. The website doesn't have many interactive options however it offers videos in replacement of the interactivity. The website has barely no links to the news programme as the programme is more based around fictional programs, and the website covers hard news. -Aysha,Lauren,Kane,Cerys,Callum,Kerrianne
CNN is a news source that is open to a wide traget audience. They have a website and a tv channel. CNN's targes audience is for mature adults. This is because they include very sensative and political storys that only really appeal to mature adults. This target audience may expect mature content and very formal language from the news source. The content the media source is giving out is very trudt worthy amd appeals to the audience because its down to earth and they may relate to the content as it contains very mature language that is understandable by that specific audience. The design of this new website is very plain and understandable. They use the colours red and black all throughout the site this makes it look proffesional and very trust worthy. The use alot of bold text for the subheading all throughout the website. This emphasises the topic of the story as the title may give an overview of the story so the viewer can find what they are loking for without resding into detail on each story. The layout of this website is easy to read and simple to navigate throughout diffrent topics it is layed out in collums this appeals to the audience because they may not have the time to look through loads of unorganised story which may over complicate things. This website includes a lot of interactivity for the audience such as links to other topic of news, video evidence of news storys, they include links to their information and contact details so if you need to contact them you can. This website also offer a tv channel for people who dont have access to their website. They are both simular in many way such as the colour scheme, both tv channel and website use the colour black and red. They use simular font on their website as the channel.
-Tyler, Kurt & Cai
The target audience Newsround appeals to mostly teenagers and children. at the top of the website it has a bar which can help you with any resaerch you would like to resaerch. There is also quizzes, games and you can also join in on any activities you would like to join in. The website is vey colourful and artistic. The content appealing to the websites target audience is by the news stories which arr covered by children telling you news. There is also colour and it is less serious than other news websites The Design of the website is very colourful and fun because it has quizzes and lots of games fot the children, it also has more images than text showing that the images are the main focus. The website promotes interactivity by being able to sign in, clicking on links and looking at social media links and watching videos for entertainment. The website links to it's non-web platform by iplayer which shows that the videos have been recorded or is on demand to watch the previous episodes. You can also watch newsround videos is you have missed any.
-Megan & Ria
After looking at The Guardian website i have come the conclusion that it is targeted towards older audiences. It doesnt look as serious because of the colour scheme. It consists of bright colours and red + white. The majority of the articles is hard news which also appeals to older audiences. The plain colours highlight the more sophisticated part of the website and the colourful part highlights the more soft part of the website. Loads of stories cover the website in order of relevance. The most important story is in bold writing at the top of the page. -Kyle, Jesse , Elinor , Libbie and Jess